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Business and Politics

Avoidable: The 'ageism' bias

With all that is being written in the media these days about ageism, I should not (actually could not) have done all that I did over the years,...

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A Milestone Year For Media

The foremost was the rollout on 29 April of the Broadcast Audience Research Council India, the country’s homegrown television audience measurement data The year 2015 ...

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Environment

Edelman Loses Executives And Clients Over Climate Change Stance

Edelman, which calls itself the world’s largest public relations firm, has lost four executives who lead its corporate-responsibility practice – at least in par...

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Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

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Environment

World's top PR companies rule out working with climate deniers

Ten firms say they will not represent clients that deny man-made climate change or seek to block emisson-reducing regulations Some of the world’s top PR companies hav...

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